Tech

Best Reseller Hosting

Best Reseller Hosting

First things first, in the best reseller hosting business, you (a reseller) pay a monthly fee to a web hosting provider to rent some web server space, repackage it according to your brand and sell it to your clients at a higher price.

In layman’s language, think of it as buying something from a wholesaler and selling it to customers at a retail price. The price difference is your profit. Thus, a traditional concept of sales and marketing but with applicability in the field of web hosting.

Why Is A Reseller Web Hosting Business Lucrative?

A traditional web hosting business requires a huge investment in buying the server, and infrastructure, and setting up employees’ workspace, and systems. On the other hand, reseller web hosting trends in 2022 eliminate all of these costs and still allow you to enjoy its benefits.

Three Reasons Why Reseller Web Hosting Business Is Lucrative:

  1. No Initial Investment
  2. Ease of Setting Up
  3. High Returns

Therefore, if web hosting is the field for you, the benefits will definitely outweigh it. All you need is an interest in this field, and a passion to not just start but also run a business.

Steps To Start A Reseller Web Hosting Business

Like any other business, a reseller has to apply all the tricks of the trade to churn out profits. You can start with a one-man army- YOU! The biggest leverage is that you are not paying for office space and salaries.  On a high level, you should do your research well, set the goals and targets you want to achieve, and, most importantly, ask yourself why I am doing this?

Need more convincing and guidance? Follow this step-by-step guide to help you set up.

1. Set Relevant Business Goals

If you’ve already attempted setting up a business before, you’d know what goal setting is. For the best reseller web hosting business, we suggest setting pointed business goals and defining how you’d package your services.

For instance, what all services would you sell – just hosting? Or maybe add on like SSL certificate, domain names, or even hosting consulting services for your client, etc. This will help you define a niche within hosting.

Next, define the goals in terms of customer acquisition and expected business growth. This will keep you on track.

 

2. Define Your Client

Once you’ve finalized your service offering, define your client/target audience. You can target anyone with an online business or a website, irrespective of the scale of their operations and the nature of their business. Most reseller hosting providers serve web developers, bloggers, online designers, online businesses, etc.

Be specific when defining your target client’s persona. This will include the client’s demography, geography, and industry. Once you know your target client, it will be easy for you to plan and structure your hosting plans tailored to the client’s needs.

3. Choose Your Reseller Web Hosting Provider

Choosing your parent reseller web hosting provider is the MOST IMPORTANT part of your hosting business. The features you want to offer to your customers must align with what your provider is offering you. While choosing the parent hosting provider, we recommend you check:

  • What do they provide – shell access or WHM panel access?
  • Do they offer a free WHMCS license?
  • Do they provide the option to create a custom package in the WHM panel?
  • How many sites can you host in your reseller hosting?
  • Do they provide the option to take the backups and restore the backup?
  • Do they offer an upgrade option in case your package-allocated disk or bandwidth gets used to its maximum capacity?

You should also check for white labeling options from your provider, so you can sell the services to your clients under your branding, and select the provider with at least 99.9% uptime (i.e. the percentage of time that decides the time your website remains available on the internet).

Pro tips to start your research: Check out the provider’s social media pages and online reviews. Compare the pricing models of various providers and talk to the customer support team to see if they are offering any special promotions!

Go that extra mile at this stage, it’ll reap benefits in the long run. We promise.

 

4. Get Started – Website & Branding

Choose a brand name that defines what you are trying to do. Keep it catchy and design a logo that goes well with the brand. It is the first thing that people notice about your business. So put some thought into it! In the long term, your brand defines your relationship with your clients.

Next, design a website that is straightforward, and is easy to use for your prospective clients. Have proper call-to-action buttons so that your clients can buy your services in one click. Make sure your website is secure, has a top SSL certificate, and set up reliable billings systems in place.

5. Finalize Your Plans & Packages

Once you have decided on your hosting provider and bought a plan, the next logical step is to finalize your reseller hosting packages. Make it attractive for the clients so they find value in the services you offer, and at the same time make sure you have enough profit margin as you decided in Step 1. Convince (and offer) your clients that they are getting the best web hosting deal that they can think of!

Pro tips to plan your packages: Package your plans with an add-on like 30 mins free consultation to help with the client’s web server hosting, or sell a domain name at a relatively cheaper price if the client is buying a package for hosting service.

6. Offer 24*7 Support To Your Clients

One thing we highly encourage and try our best to implement for our businesses as well is customer service. Make sure you offer an amazing customer experience, so your clients not only deal with you but also refer you to their network.

We can’t stress the importance of offering good client service enough. Please don’t settle for anything less than 24*7 support for your clients.

7. Market Your Business

You’ve nailed your business plan and goals. You are all set to start selling. But how do you reach the target clients? The part that excites us the most!

For the best Magento hosting companies, you have three options. One, you can opt for paid marketing options like running a paid ad campaign for your targeted clients. Two, you can organically promote your Web Hosting businesses by publishing SEO-optimized content through your website and your social media channels. Three, you can choose both paid and organic options to get the best of both worlds. If required, hire a marketing expert.

8. The X Factor (s)

Trust is of utmost importance. Make sure you have a trust seal from BBB, so it helps to instill confidence in your clients. Your clients need to know you meet all the requirements of conducting an online business. Make your trust, your X factor!

Also, understand the market needs and improve, improve, improve! Continuously analyze your competition and study their offerings. Make your offering more lucrative. For the first year, you’ll have to dedicate more time to the analysis and implementation. With time, add additional services if needed like customer support solutions, billing solutions, etc.

Conclusion

You are in charge of managing the hosting for your clients. The importance of this to a client is something we at HostingSeekers are aware of, especially if the client’s business depends on the website’s uptime. If you want to offer your clients the greatest hosting, it is crucial that you choose the proper reseller company. The information provided here should help you in the correct way.

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